Fund Stuff: A Guide to Startup Financing

Starting a business is exciting—but making sure your startup can actually thrive takes more than a great idea. Fund Stuff is your hands-on guide to navigating the world of startup finance. From developing a strong business plan and understanding your financial needs to securing funding, this workshop equips you with the tools to turn ideas into viable startup.

In this workshop, you’ll learn to:

  • Build a Business Plan – Understand what it really means to run a startup and how to plan your finances so your business doesn’t run out of money before it takes off. Use tools like the to map your business idea on one page, clearly showing the problem you solve, who your customers are, how you intend to make money, and what resources you need.

  • – Don’t just guess your costs and revenue. Learn how to forecast your income, expenses, and cash flow so you know if your idea can grow.

  • Identify Funding Sources – From to exploring options beyond your own pocket—friends and family, , , subsidies—learn what each source of funding looks like, what it asks of you, and get tips on programmes and opportunities you can apply for.

  • Raise Money Strategically – Learn how to structure a pitch and offer investors what they need to support your vision.

Throughout the workshop, you’ll analyse real-world examples and put these concepts into practice. By the end, you won’t just understand startup financing—you’ll know how to make it work for your idea.

For inspiration, watch 's co-founder, Aaron Spivak, share his unconventional journey of building a business and raising funds—a real-world example of the principles we explore in this workshop.