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Together with three social enterprises and students from the Young Innovator Program scientists from Future Food Utrecht are invited to host an event on June 21st during this year’s “Duurzame Week”.

This event will be entirely devoted to creating awareness and sharing knowledge regarding the impact of consumption decisions on nature and on the living conditions of everyone involved in the food chain. Questions like the following will be answered: What does the olive oil in your salad have to do with forest fires in Sicily? What does your choice of tea have to do with the number of butterflies in your backyard? And how do you reduce CO2 emissions with your snack? The social enterprises , and will use surprising stories to make the connections visible and, together with Stephanie Rosenkranz and Martijn Huysmans from Future Food Utrecht, propose ways to make more conscious choices.

In the food chain of the future, the focus will not be on efficiency, but on health: the health of the entire system of consumers, producers and nature. With our food choices we have an influence - not only on our own health and that of the ecosystem, but ultimately also on the social system and the stability of our global society. One third of all food produced ends up in waste. This equates to some 1.3 billion tons of food and 3.3 tons of CO2 emissions. The current focus on efficiency and low prices leads to mass production that does not take into account the impact on people and nature. The pressure on prices often makes it difficult for farmers with a focus on quality and sustainability to make ends meet financially. If we are more aware of the consequences of our purchasing behavior, we can contribute to a resilient, sustainable society, based on cooperation between people, and between people and nature, and we are strong in times of crisis. Together with three social entrepreneurs, experts from Future Food Utrecht will propose ways to make more conscious choices.